Online Sales Software: CRM Alternative
I have a friend, a VP of Sales for a Microsoft Gold Partner, that is certain that CRM tools are sales force De-automators. He claims when CRM is rolled into a sales team, sales efficiency is rolled up. Is deploying CRM into a sales team akin to grinding your gears? Probably.
Manufacturers representatives, companies that carry many manufacturers’
products, can be a rewarding business. The manufacturer rep can pick and choose
what lines to rep and will run his business has he sees fit. The manufacturer or
product supplier may put demands on the manufacturer rep to report sales
progress and these demands can be heavy.
Ajax, jsp and other technologies can make data entry easy for busy sales people. New online sales tools accept copy and paste, use type aheads, data grids and work flow like automatic lead updates and opty updates from directs and in-direct salespeople. Our goal as a CRM and online sales tool maker is to give our customers a platform to do all work in one view with one click. This is sales force automation. I define this by making data entry simple and easy for the sales team.
The best sales people work all the time. The edge to win more deals
is honed with data. Financial data, demographic data, competitive data,
product data, industry data make is stored and used as prospects come
into his grasp. This is what the best salesguys do.
This data is gathered and stored. Many salespeople their data as the
family jewels. I am working with one now that is never available to
help a colleague, hesitant to pitch in his information to assist. He is
on top now, looking down at the others sales guys. This will change.
Getting a lead to the right salesperson does not appear, at first glance, is simple. Scrape the lead info into an email and get to your salesperson, direct sales or indirect sales. Now, we look closer and we see this technique is flawed.